Tonic Weight Loss Surgery is proud to announce a new partnership with Birmingham City Football Club.
This collaboration will see both organisations working together throughout the season to help raise awareness around obesity, health and long-term lifestyle change. Through social media activity and seasonal campaigns, the partnership aims to share responsible, educational messaging with supporters as part of our ongoing #GivingBackLives initiative.
Tonic is rated 5-star ‘Excellent’ on Trustpilot and remains committed to delivering medically responsible bariatric care across the UK.
Supporting Health Education in the Community
As a professional football club with a strong community presence, Birmingham City Football Club plays an important role in engaging supporters across the region.
James Corrigan, Commercial Manager at Birmingham City Football Club, commented:
“As a sports club, promoting health and lifestyle brands and educating our fans about the wider benefits they can offer makes perfect sense. The work Tonic Weight Loss Surgery does changes lives, and we hope to share that message with supporters who may not be aware of the treatment options available.”
Obesity is associated with a number of serious health conditions, including type 2 diabetes, hypertension and sleep apnoea. The NHS outlines the wider health risks of obesity here:
https://www.nhs.uk/conditions/obesity/
Through this partnership, the focus will remain on education, awareness and encouraging people to seek appropriate medical advice where needed.
A Personal Connection to Birmingham
Kay Franklin, CEO at Tonic Weight Loss Surgery, shared her thoughts on the partnership:
“I was born and bred in Birmingham and have always followed Blues, so this partnership is particularly meaningful to me.
Being a woman in business, I believe we must be both strong and supportive. At Tonic, we are passionate about helping people believe in their potential. Our message is simple: #GivingBackLives.”
A Responsible Approach to Weight Loss Treatment
Bariatric surgery is a clinically recognised treatment for obesity in appropriate patients. It is not cosmetic and it is not a shortcut. NICE guidance outlines when surgery may be considered, including in individuals with a BMI of 40 or above, or 35 to 40 with serious obesity-related health conditions:
https://www.nice.org.uk/guidance/cg189
Tonic offers a range of procedures including Gastric Sleeve, Gastric Bypass, Mini Gastric Bypass and Gastric Revisional Surgery, all delivered by experienced UK-based bariatric surgeons.
For those unsure about eligibility, our BMI Calculator can provide an initial indication before booking a consultation.
Long-Term Support Matters
Sustainable outcomes require more than surgery alone.
Tonic includes a structured 5-year aftercare programme. Years 1–2 include personalised 1-to-1 support from our team, psychotherapy, dietitian support, nurse support and fitness trainer support — alongside surgeon follow-up. Years 3–5 include ongoing telephone support from the aftercare team, with continued surgeon follow-up.
This structured approach reflects our commitment to quality-led, medically responsible care.
We look forward to sharing further updates from this partnership throughout the season. To read the full announcement from Birmingham City Football Club, please visit the club’s official website.
If you would like to explore your own weight loss options, you can arrange a consultation via Contact Us.
